Change is in the air

Change is inevitable, whether in life or in business.  And change is now in the works here at 1000 Flowers.

In 2010, we launched the first fragrance, Reglisse Noire, in NYC, at the Sniffapalooza Spring Fling.  I had spent a great deal of time planning and designing the packaging for our first fragrance, wanting it to represent the ecological values that are important to 1000 Flowers.  After much brainstorming, the choice was set on a custom-made box made of Canadian red cedar wood.  They arrived as bare wood, and I hand painted them with paint made from titanium dioxide powder and acrylic medium (to get the whitest white possible), and the artwork was applied via a water-slide decal resembling the thinnest layer of paint, a process that was incredibly difficult to do successfully.  For the spray component, I decided to use a threaded bulb atomizer rather than the typical crimped spray, since this also represented an eco choice, being that the bottle could be recycled or reused once the fragrance was gone. Since that time, more than a 1000 of these hand-made-with-love boxes have been sent out.

Here are a few images of the design process that led to the final packaging.

Since that time, of course, 1000 Flowers and I moved to France in 2011.  As it was not practical to import the cedar boxes from Canada, I sourced a furniture maker in Morocco to make the same boxes, but this time from a much denser, still very fragrant, thuya cedar wood.

Now, in 2014, with Reglisse Noire still as the bestselling fragrance in the collection, I am reviewing the practicality of this packaging, and have decided that it will be discontinued.  The boxes are very expensive, heavy, and very labour intensive to produce, and the bulb atomizers do not last forever, and are not as appealing for some of our male audience.

(Please note that Reglisse Noire is not being discontinued…only the 50ml format in the cedar box. ¬†The 15ml splash for all the fragrances¬†will remain¬†available in the boutique online. Also, a very limited number of¬†boxes will be available at Indie Scents Canada, and Habits Clothing in Nelson, BC) *All cedar boxes are now out of stock.

As for what comes next?  We are gathering a team of designers and creating a new concept, new flacons, and new packaging for the fragrance collection.  Plans for relaunch will be later this year.

In the meantime, I would like to send a heart-felt thank-you to all those of you who have supported this fragranced journey since 2010, and I hope those Reglisse Noire cedar boxes last a lifetime. (and beyond) xoxo

Vancouver launch!

I’d like to invite all of you who may be in Vancouver this evening at 7, to come in to the beautiful & luxe fashion boutique, LARK. ¬†We will be having a launch party for¬†Reglisse Noire and Fleur No1 as 1000 Flowers makes her debut in Vancouver, BC.

See you there!

2315 Main St., Vancouver, BC
(Main at 8th Ave)
Phone: 604.879.5275  web: lark.me

R√©glisse Noire and the Art of Packaging

This blog began in January of 2007 with my journey to Grasse, France to study perfumery.   Since then, following my studies and internships there,  I have been focusing all my attention on the subsequent portion of the dream- to create beautiful perfumes, and to realize a successful career at the same time.  No small feat!!

I returned to Canada 7 months ago, and have been working day-in and day-out on all the details of launching the first fragrance.  To say the least, this has involved an enormous amount of work.  More facets than one can even imagine!! (although, such a wonderful challenge!)

Since being back,¬† I have also been taking classes in Adobe Illustrator and Photoshop to learn graphic design so that I can fully express all visual aspects (that accompany imagining of the perfume formula itself) of this creative process.¬† To be honest- more and more, this project feels like an artist’s installation.¬† Such a multi-faceted creation that involves digging deeper into my creative depths than I ever have in my life.

So, subsequently introducing the new outer packaging (as developed in Canada) for Reglisse Noire- the perfume that was born in France¬† ….

Cedar box

The box is solid British Columbia cedar (from off-cuts, leftover from home building), stained pure white with titanium dioxide powder and water, and sealed with a cigar-box style label to guarantee the purity and hand-made nature of each batch of perfume.

My goal has been to create an outer packaging that is an item of beauty to be kept…. thereby having a super light footstep on the Earth.¬† (‘recyclable’, in my humble opinion, just doesn’t cut it anymore…)¬† Refills will be available soon.¬† The lockable vintage-style atomizer is removable, unlike most perfume bottles.¬† Standard perfume bottles, even from luxury and niche brands, have what is called a ‘crimped’ spray top.¬† These are permanently attached, therefore making the bottle, once empty, impossible to recycle or to reuse.¬† For years I have struggled to find a solution to this problem… and finally, the technology has been developed- an atomizer that threads on, that also has a locking mechanism.. so it can be sealed for transport and to prevent evaporation of the precious juice inside.

Réglisse-50ml bottle

So there.¬† Years of work at the drawing board… with the goal of bringing into the world a product that represents beauty and that has a light environmental impact….

If you’d like to order this perfume- please go to the 1000 Flowers website…. http://www.1000flowers.ca

As well, your feed-back is greatly appreciated… I like to think of this as a work in progress….. Merci!

Preparing for New York

I’ve been invited to take part in a perfume weekend in NY city… and present 1000 Flowers and fragrances to a group of perfumistas, bloggers and general fans of perfume. So this week has been all about chosing packaging, colours, ribbons, photos etc as I put together a press kit and sample packs that will represent 1000 Flowers, and R√©glisse Noire perfectly. So far so good! I always find that working under pressure yields some amazing results! Onwards and upwards!