Becoming French… (creating a French business)

Actually, I am joking a little when writing the first part of the title for this post.   As much as France (and its culture) is charming and amazing in so many ways,  I will always be la Canadienne!  Integrated, yes- but comfortable with keeping my own cultural identity.   However,  the same can not be said for my company.  While strongly identified with its roots, 1000 Flowers has officially made the transition to becoming French.  Making this happen has been a challenging process in some ways (nothing is simple in France), and relatively easy in others.  I decided to start small, and to begin in the category of ‘autoentrepreneur’.  I attended the 3 hour training session at the Chambre des Metiers et des Artisanats, in order to fill in the registration form correctly, and then compiled the stack of documents that are required to complete the application.  The first submission was rejected, due to several missing said documents, but round two, was accepted, and yesterday I received in the post, my certificate of inscription with the Repertoire des Entreprises et des Etablissements.  As such, I am the proud recipient of a ‘Identifiant SIREN et SIRET’.

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The journey to arrive to this point has been long, and has taken many steps to complete.  Normally, for a foreigner to create a company in France, it is a complex and very expensive process.  But since I entered on the ‘Talents et Competance’ Visa, after having been validated via the acceptance into a business incubator (Pepiniere), I was given permission to create my project in France under this particular visa.  Having done my formal training here was also very helpful.  I don’t have the right to work outside of my own field,  and will submit my taxes here, plus qualify for the medical system.  Technically at this point, (five years of living in France), I could also apply for citizenship….but this isn’t a priority at the moment.

Also, just as a follow up: I wanted to address the subject of the InnovaGrasse incubator.  As I had reported in a previous post (Grasse- Being in Perfume ), I worked for months to write a comprehensive business plan to be accepted into this program, and subsequently in 2011, I was accepted.  This was an incredibly exciting prospect, and a great experience in the process, but in the end- I did not enter the program, and decided to continue my project independently.  (Still adhering to the requirements of my visa in doing so).  The reasons for this were simple- cost, and practicality.  Primarily, it was only an office space, without the basic requirements of a lab- ie a sink with running water.  I had been told at the onset, that I would have access to a small lab on the main floor- but when I arrived back in France, this was not the case.  So all in all, I made the decision to create my own lab in a large and airy room in my apartment in the centre of the old city of Grasse.  This is where I have been happily working ever since.

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Liquorice Dreams (s.o.s!)

Dear all,

As many of you know, I am an artisan perfumer, and the founder of 1000 Flowers.  I’m known for having big dreams and a lot of courage.

Today I have a very humble and honest post to share with you.

I created this small business many years ago in the mountains of western Canada.  After much success, many hardships and a whole lot of determination, planning and dreaming,  I sold my house so as to attend a year of perfumery school in the south of France,  followed by some internships in a French company or two.

Since then, I’ve clung, ironclad, to my dream of creating a niche perfume house with a collection of perfumes based on naturals and with a green and ethical approach to both creation and business.

This Spring, I worked long hours to write a business plan and proposal to present to a business incubator here in Grasse- and I was accepted!

I then returned to Canada to apply for my 3 year visa, worked to attain new clients, and to launch a new perfume.  I spent 4 months working like mad, and returned to Grasse one month ago.

Since then, I have been biting my nails is regard to how to pay for this venture.  I have looked at angel investors, applied for the Dragon’s Den, and other ideas too… but so far, no one is interested in such a ‘small fish’… they all want big and they want to charge a hefty fee to even orchestrate matching of investors with entrepreneurs.  At this point,  I am more idea and potential, then actual.  Not everyone dares to dream as I do.

To get to the point-  I have realized that I may have to pack up and give up….. I have exhausted myself, my resources (I have put about 60,000 Canadian dollars of my own money into this venture), and my nerves.  There have been months where I had money for only one meal a day,  since all possible funds have to go into developing the business.  (raw materials, bottles, boxes etc.)

I have done everything myself by hand so far, created and launched two perfumes, designed and created the packaging, built the website, done all my own photography, packed my things back and forth between Grasse and Canada etc etc etc.

So…. for all of you who know me, and all of you who might not- I am making an appeal with all my heart.   My first perfume, many of you know well- REGLISSE NOIRE- has been a great hit… much loved and appreciated by all ages, and men and women alike.

 To keep going, to grow my company here in Grasse by entering into this business development program- I can’t do it alone.  I need your help!!
In exchange for your support,  for the next 2 weeks, I offer you Reglisse Noire at a greatly reduced price.
$23 each for the 15ml flacon.  (normally priced at $45)
The shipping is $8.50 to anywhere in the world.

$23 (about 18euro) (until Sept 13th)

The boutique is at www.1000flowers.ca

I thank you in advance for this and please know that you’re contributing to a dream that is pure and true. (plus receiving a fabulous perfume in exchange.)

With lots of love,
Jessica September Buchanan
nectar@1000flowers.ca

(ps I will also reduce Fleur N01 by 25% in honour of this occasion. )